Some dogs sniff. Others sniff out history in the making.
On a sunny day in Derbyshire, we wagged our way into something big, our very first ever market.
Welcome to Holbrook Fete: Where it all began š¾
Our debut stall set up shop at the Holbrook Village Fete, a charming little event with big community spirit, and even bigger love for dogs.
But the real treat? We soft-launched our brand new natural treat selection.
Think pigs' ears, rabbit ears, chicken feet, and more, all air-dried, additive-free, and ready to chew.
Sadly, the weather was too hot for their annual dog show, but we still supplied the goods for all the pawfect parents.Ā
We sparked curiosity with our range of Woof-tastic biscuits and more than one āAre these REALLY for dogs!?ā from humans eyeing up the display.
Spoiler: they are. And theyāre drool-worthy.
We came, we saw, we shared chicken feet š
Starting a business can be ruff (see what we did there?), but seeing our first customers light up, and talking about their dogs, made every moment worth it.
This wasnāt just a stall. It was our launch pad. Our āweāre doing this!ā moment.
So, what did we learn from Holbrook?
- The dog community is full of love (and very enthusiastic)
- Simplicity sells, especially when itās natural, safe, and downright tasty
- Thereās nothing quite like seeing the shock on people's faces when they see our Woof-tastic biscuits!
Weāre just getting started š¶
This is only the beginning for our little treat-loving business. More markets, more products, and yes, more happy tails to come.
If you missed us at Holbrook, donāt worry, weāll be popping up again soon, packed with treats and ready to meet even more four-legged friends.
Until then, keep treating your furry besties like the VIPups they are.
They deserve it. And letās be honest, you kind of do too.
Want to stay up-to-date with our next events and new snacks?
